点播式网络研讨会

从服务混乱到黄金售后

Siemens PLM 和 Salesforce CRM 服务增长战略

预估观看时长:32 分钟

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服务工程师使用装有 Salesforce 和西门子软件的平板电脑对机器进行维护。

贵公司的售后市场策略准备好迎接未来的机遇了吗?

售后服务代表着一个重要的增长机会,尤其是在制造商运行的机器超过其预期生命周期的时候。了解如何通过简化的服务功能实现收入来源的多样化,并使机器制造或设备制造业务面向未来。

将 PLM 和 CRM 解决方案结合在一起并缩小工程和面向客户的团队之间的差距时,可以更轻松地提供优质服务、更智能地销售和更快地发展。

立即注册参加此线上研讨会,了解如何实现。

本次线上研讨会的学习内容:

  • 如何构建以客户为中心的服务模式,提高忠诚度。
  • 通过服务运营获利的新策略。
  • 通过简化报价加快销售周期的方法。

本次线上研讨会适合服务运营负责人、售后市场业务经理、销售总监、客户体验负责人和产品支持主管。

立即抢占席位,了解如何将服务混乱转化为黄金售后市场。

主讲嘉宾

Siemens Digital Industries Software

Torsten Beste

Global Vice President of Service and Asset Lifecycle Management

Torsten Beste's career spans 25 years. He currenly serves as the global Vice President of Service & Asset Lifecycle Management at Siemens Digital Industries Software, where he directs the global strategy, partnerships, and alignment of business activities.

He has been instrumental in bringing innovative PLM, SLM, BIM, automation, IoT, and AI solutions to market. He's known for his ability to build and transform businesses, and for leading diverse teams to success.

Salesforce

Silke Sommerfeld

Area Vice President for Top Accounts

Silke Sommerfeld has worked in the IT industry for more than 30 years, gaining experience in industrial manufacturing, automotive, and engineering. She has expertise in CRM, supply chain management, IoT and manufacturing, always integrating business and IT knowledge.

Prior to becoming the Area Vice President for Top Accounts at Salesforce, she held roles at IBM, Oracle, and Amazon Web Services (AWS). With her deep understanding of different IT landscapes, she has consistently helped to bridge gaps between IT silos.

In her current role, she helps to shape the collaboration between Siemens and Salesforce. This collaboration has led to the integration of Siemens' Product360 and Salesforce's Customer360 product portfolios, driven by the belief that seamless processes deliver maximum business value to end customers.

She is enthusiastic about AI and its potential, particularly in automating business processes and enhancing productivity through the use of AI agents.