on-demand webinar

Visualizing the digital twin for consumer products


Visualizing the digital twin for consumer products

Product design engineers can quickly and easily create 3D visualizations of their products, including immersive visualization, visual appearances, and animations when working within a digital twin environment. An integrated visualization design approach in NX can reduce the time to create a first image by up to 30% and can further reduce the time to create a second image by up to 90%. Join Scott Felber, Ben Widdowson, and Gavin McCambridge from the Siemens Digital Industries Software team as they discuss this integrated visualization process and how it works across the entire product workflow.

What webinar attendees will learn:

  • How to collaborate at human scale in VR
  • How to create stunning 3D VR images
  • How to manage visual representations
  • How to create product animations

Experience product designs at human scale with 3D visualization

Experiencing product designs at human scale can give product design engineers a unique perspective. With the addition of multi-person collaboration, entire teams can review designs simultaneously, in virtual reality, from anywhere in the world.

How to render perfect product images easily with 3D visualization

Creating the perfect-looking product images in NX Render is done easily. In minutes users can drag and drop a set of materials onto a model and achieve desired results. These visualization experts will discuss their top tips on getting the most from NX Render and creating best-in-class images.

3D visualization appearances and product animations

Visual appearance management enables product design engineers to easily set up a series of visual appearances on a single master model and render results. Animation Designers provide users the tools necessary to render high-end animations. In this session, you’ll learn how to set up a simple but effective turntable and render out high-end 360 animations.

The presenters

Meet the speakers

Siemens Digital Industries Software

Scott Felber

Manager of NX Design Product Marketing

Scott Felber is an NX Product Engineering Software Marketing Manager with Siemens Digital Industries Software. Scott's main task is to help customers and prospects identify value around the use of Siemens software products with a focus on NX for Design and how that integrates into their current processes. He can also discuss the use of NX in the context of Teamcenter, Process Automation, and many other upstream and downstream uses for the design data. He works with customers and prospects to help them build a plan to transform their business and processes by identifying non-value activities and ways to eliminate them.

Siemens Center of Excellence for Visualization

Ben Widdowson

Head of Marketing

Ben trained and worked as a mechanical design engineer, running a start-up product design consultancy in Manchester for a number of years before going on to Marketing and Leadership roles in the 3D visualization industry with Lightworks. In 2018 Lightworks joined the Siemens family and now Ben leads the marketing team as part of the Center of Excellence for Visualization, helping manufacturing companies adopt 3D visualization to solve tomorrow's challenges today.

Siemens Digital Industries Software

Gavin McCambridge

Visualization Creative Team Director

With over 20 years of experience at the cutting edge of 3D visualization, Gavin now leads an expert team of creatives and 3D artists who are pushing the boundaries of high-end visualization using NX. Working across automotive to aerospace and consumer products to AEC, Gavin's attention to detail enables him to create some of the most visually stunning content ever produced with NX. His passion for helping others to learn NX visualization is born out through his contributions to blogs and learning materials.


Patti Longwinter

Strategic Alliance Manager

Patti joined NVIDIA in June of 2020 as a strategic alliance manager working with Siemens Digital Industries Software. She helps bring together ISV partner solutions and NVIDIA’s full-stack technology to meet our customers’ needs for accelerated computing in product design and manufacturing. Prior to NVIDIA Patti held roles in product management and software development at Siemens focusing on creating and delivering visualization solutions.